Global Audience Insights


Global Marketing and Audience Insights through Social Conversation

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Fizziology is a leading social media research firm with products and services focused on Media and Entertainment, Sports, Travel and Tourism, and Lifestyle Brands. Through proprietary social media data and applications, we uncover audience trends and insights so our clients can make better, faster decisions.  

Fizziology uses Twitter, Facebook, Instagram, Reddit, Tumblr, YouTube, Sina Weibo and blogs to provide a complete picture of social media opinions. 

Our data warehouse contains over 4 billion unique messages around films, television, talent, sports, and brands – an unparalleled dataset of consumer opinion that our data science team uses to create predictive analytics and industry-leading benchmarks. 

We are an international research company covering the United States, Canada, Mexico, Brazil, Argentina, Spain, UK, Belgium, France, Germany, Italy, Russia, Korea, Japan, Australia, and China.

In August 2017, Fizziology was acquired by MarketCast, the preeminent provider of insights in the global entertainment industry. Combining the best of traditional and digital research, Fizziology is proud to be part of the MarketCast family.  


We are the industry leaders, working with studios and platforms to better understand audience opinions. From casting and I.P. analysis to trailer reactions to tracking, we have products and services for every part of the entertainment marketing lifecycle.


We are Moneyball for the business side of sports. We help teams, leagues, and sponsors uncover and evaluate marketing opportunities. And we work with venue owners and major event managers to turn social conversation into meaningful action. 

Travel and tourism

Audiences have the power to make or break travel experiences and tourist destinations with social media. We provide audience analysis, crisis monitoring, and social strategies for travel and tourism brands in the U.S. and around the world.           

Lifestyle Brands

Every brand has unique challenges. We dig in and understand your business and your industry. And we provide insights and analysis that are tailored to your specific brand. 


Let's Chat.

Use the form below to contact us regarding your audience research and social media questions. Please be as detailed as possible. To help us best service your request, we recommend that you first describe the issue you’re having before telling us what you want to achieve. You may also email or call us to make an appointment.

For job opportunities, please visit our job postings here. We’re always looking for new and exceptional talent to join the #FizzFam.

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